Another Food Corporation Forced to Remove “All Natural” Label, GMOs Next?
In a $5 million settlement over a class-action consumer fraud lawsuit, Kellogg has agreed to stop using “All natural” and “100% natural” on several of its Kashi and Bear Naked brand products. This is just one more corporation to fail in their attempt to push non-food, unnatural items onto the public using false advertising. Pepsi-Co, Campbell’s and others have had to make similar changes recently due to consumer activism. What’s more, big food corporations are removing toxic chemicals and GMO from foods in Europe due to consumer activism.
Kellogg’s is the world’s largest maker of breakfast cereals, and is subject to a recent wave of litigation that challenges corporations that mislead the public with labels insinuating all natural ingredients when foods and drinks contain chemicals and carcinogenic ingredients, among other unnatural components.
Kellogg’s has been accused of including ingredients like pyridoxine hydrochloride, calcium pantothenate, or hexane-processed soy oil in their cereals. Pepsi-co was recently forced to remove the ‘all natural’ label from its Naked Juices in a $9 million lawsuit, because they contained Fibersol-2 (“a soluble corn fiber that acts as a low-calorie bulking agent”), fructooligosaccharides (an alternative sweetener), and genetically modified soy. Campbell’s soup makers recently underwent similar litigation.
Furthermore, major US corporations are removing GMOs from European foods, but not US foods. This is because consumer safety groups are larger, and the government agencies overseeing food is not as infiltrated by special interests like the Grocery Manufacturer’s Association and biotech companies. Kellogg’s happened to be named in a Friends of the Earth news release that mentioned several corporations changing their food ingredients. Other major U.S. companies dropping GMOs in Europe included Coke, Pepsi, Kraft, Heinz, and more.
If these companies can drop their toxic food ingredients in Europe, why not here? These mega-corporations know that no one wants these toxic elements in their food, but they’ve bought off the FDA, USDA, and members of Congress and the Senate. These people need to be plucked like chicken feathers, and replaced with individuals who actually care about consumer’s rights to know what is in their food.
To Kellogg’s credit, some Kashi products are non-GMO, as the picture of the cereal box on the far left sports the non-GMO certification on the lower left corner. At least it’s a start, though they do have a way to go. After that, they can work on going organic.
Furthermore, the people of Europe tend to be more educated on the issue of GMO’s, and they have forced product changes because they speak with their purse.
The same thing is slowly occurring in the states as the education process continues.
Too bad it was only $5 mil. These fraudulent, deceiving companies should be fined much more than that. To them, it’s only a drop in the bucket.
All companies using ‘All Natural’ and ‘Natural’ are pushing bad ingredients to include GMOs. I wouldn’t buy anything with this label. I’m waiting on Chobani for their “All Natural” GMO yogurt to get blasted. The milk they use comes from factory farms (but I’ve heard their commercial shows a cow grazing in a pasture). How is this ‘all natural’.
The Tel-LIE-Vision is a great propaganda tool. I dumped all mine years ago.
Hey Free, here’s another reason for Chobani, and all greek yogurt producers, to “get blasted”: the whey produced to make the yogurt is so toxic it kills. That is to say these companies dump the waste into the waterways and it has been found that it kills everything living in the water. So then they had the grand idea of putting it back into the feed of the cows producing the milk for the whey(YUCK!!) – that’s where we are now. Not to mention that it take like 3-4 ounces of milk to make 1 ounce of greek yogurt – how wasteful! Google “truth about greek yogurt whey” to find more. Here’s just one article from Time. http://newsfeed.time.com/2013/05/28/waste-from-greek-yogurt-can-be-toxic/
This is why I am so grateful to live in Pennsylvania! We love our raw milk and eggs and have reasonable firearm laws. We buy from our local dairy, we see the cows when we go, we buy eggs from them too as well as other meats. We eat these things daily. I have no supermarket breakfast foods in my house. If we make pancakes we measure, pour and mix it all from scratch, as well as make many other foods from scratch. It’s a way of life that everyone should adopt. Support local farms, dairies and nurseries, plant native plants, play fair and give to Cesar what is Cesar’s(things of this world which are not eternal), give to God what is God’s(obedience to His divine and natural laws which will not pass away.).