Over the past year, I’ve shared with you the continued decline of America’s most popular fast food giant. We’ve talked about the mass closing of McDonald’s locations, the attempts by the company to trick customers into thinking that it was ‘going natural,’ and we’ve even talked about how some economists predict an ultimate demise.
And now, as people continue to choose real food instead of plastic-filled junk, McDonald’s has publicly declared an answer: it will completely stop telling us how much it loses in profits each month. Quite an amazing solution, huh?
As Bloomberg reports in an article entitled “McDonald’s to Stop Reporting Monthly Same-Store Sales Data,” the move has come after 11 straight months of declining sales. Specifically, the fast food titan has even been forced to close more than 700 stores. Meanwhile, the sales of organic food continue to boom. It’s part of the new health paradigm that millions around the world continue to adapt — a system in which real, organic food reigns supreme.
And there’s no place for McDonald’s food in this paradigm, as we have seen by so many individuals around the world rejecting the chain at astounding rates. As Slate reports:
“Every month, McDonald’s announces how much sales have grown (or fallen) at restaurants open at least 13 months in its various market segments and across the globe. Lately, those figures have been nothing but dreadful. As of April, McDonald’s global same-store sales had shrunk for 11 consecutive months while its U.S. numbers had either declined or stayed largely flat.”
Time and time again we find that major corporations and even government organizations would rather ‘turn off’ their reporting and accountability than actually make real strides towards solving the issue at hand. From the EPA just ‘turning off’ the radiation counters following Fukushima, to the plant operating company TEPCO deciding to hide the true radioactive contamination reports. Isn’t it time that McDonald’s changes its game before even more people decide that they won’t be eating junk for any longer?
Do you still eat McDonald’s? Let us know in the comments if you think this fast food giant will survive through the ever-expanding health food movement.
