Advertising, Affiliate, & Sponsorship Policy
Natural Society is committed to bringing you authoritative and actionable content that helps guide you on a path to wellness. The content and experiences produced by Natural Society are created under strict editorial and medical guidelines to ensure accuracy, currency, and clarity. Natural Society is primarily funded through the sale of advertising that appears on its properties, which include websites, apps, social media, and partner publications. In some cases, Natural Society may offer co-created or branded content in partnership with our sponsors, and/or present content created by our sponsors. This content is always reviewed by Natural Society to ensure compliance with our Vision and Mission..
If you’d like to advertise with Natural Society, contact us here. These are the specific guidelines we follow about the types of advertising we accept:
1. We review the ads.
We maintain sole discretion for determining the types of sponsor ads that will be accepted and displayed on Natural Society properties. We reserve the right to reject, cancel, or remove any ads at any time and for any reason. We will provide prompt notice to the advertiser upon rejection, cancellation, or removal of any ad, along with an explanation. We also reserve the right to determine the appropriate placement of ads on Natural Society properties.
2. We don’t endorse any advertised products or services.
Although products may appear on our site in the form of advertisements, under no circumstances shall our acceptance of any ad be considered an endorsement of the product(s) and/or service(s) advertised, or for the company that manufactures, distributes, or promotes these product(s) or service(s). In some cases, Natural Society’s editorial team may rate or rank certain products or services. These ratings or rankings are determined solely by the editorial team(s) without regard to any financial or advertising relationship that may exist with companies that provide the product or services.
3. We will not accept certain types of ads.
We will not accept any ad that is factually inaccurate and/or, in our opinion, in poor taste. Pharmaceutical advertising is only accepted for approved indication(s) as determined by the Food and Drug Administration (FDA). Advertised products must be in market and readily available. Ads must not contain fraudulent, deceptive, or offensive material, including material that misrepresents, ridicules, or attacks an individual or group on the basis of age, color, national origin, race, religion, sex, sexual orientation, or disability. Ads should not contain defamatory, libelous, slanderous, or threatening information. Ads must not be related to alcohol, firearms, ammunition, fireworks, gambling, pornography, tobacco, religion, political campaigns, or the simulation of news or an emergency. All ads must clearly identify the advertiser. Any ad that could be misconstrued as editorial content will be clearly labeled as an advertisement.
4. We clearly distinguish ads from editorial content.
In every instance, we maintain a distinct separation between advertisements and editorial content. All ads on Natural Society properties are clearly and unambiguously identified as such. Clicking on an ad will take the user to an advertiser’s site or to a sponsor’s resource center hosted on a Natural Society property. Sponsored resource centers are labeled as such, with the name of the sponsoring entity displayed.
5. We clearly distinguish between sponsored and non-sponsored content.
Natural Society seeks sponsorships from trusted and credible research organizations, manufacturers, and other service providers. Sponsorships provide financial benefit to Natural Society, but also benefit our users by providing current information on health services, medications, and treatments. Editorial content sponsored by an advertiser is subject to our editorial policy and is reviewed by our editorial staff and Medical Affairs team. When content (sponsored content, co-created content, or branded content) is provided by or influenced by a named sponsor, we take meaningful steps to ensure our users will not confuse that sponsored content with Natural Society’s own original editorial content. Native advertising refers to links or ads within a piece of content that link to other content. Natural Society may present advertising messages, advertisements, or sponsored posts in its social media channels.
6. Affiliate program (e-commerce links in Natural Society content)
Links to relevant products may be included in our content to provide further benefit to our readers. While all products are chosen independently, we want you to know that Natural Society may receive a payment if you make a purchase at the retailer’s site.
Natural Society is a participant in the Amazon Services LLC Associates Program – an affiliate advertising program designed to provide a way for websites to earn revenues by linking to products on Amazon.com.
7. We clearly distinguish content that is part of a Partner program.
Occasionally Natural Society will work with products, services, or organizations that align with our mission. Natural Society vets these products, services, or organizations for quality and only presents what it feels is valuable to and in the best interest of our users. Natural Society does not medically review the content and is not responsible for providing the products or services described on these pages. Any partner content of this type will be labeled with language that indicates it did not go through our standard editorial process and follows these Ad and Sponsorship Policy guidelines. In the instances where Natural Society receives a payment when users purchase or sign up for the product or service, the page may also include this language: “Natural Society and our partners may receive a portion of revenues if you make a purchase using a link above.” Partner pages may also include a “what’s this” link that takes users to a page that explains the nature of the partnership.